Blaze Orange delivers what words often cannot, the true feeling of the Wisconsin deer season.

Blaze Orange


About Blaze Orange

In Blaze Orange, photographer Travis Dewitz captures the joy, excitement, and camaraderie of deer hunting in Wisconsin. A lone hunter in a tree stand as dawn arrives. A girl and her grandfather scanning a field in the fresh snow. Tired hunters laughing around the evening fire back at camp. These are snapshots of a culture touchstone. With more than 600,000 hunters taking to the fields and woods of the state each year, the whitetail deer season is by far Wisconsin’s largest sporting event. Dewitz documents the hunt and more as he rides along with hunters and a game warden, visits local mom-and-pop stores where hunters gather, and records the industries that operate alongside the deer season—a taxidermist and knife maker, butchers and sausage makers. The result is a stunning and keen-eyed chronicle of one season of the Wisconsin deer hunt.


Buy Blaze Orange Now

From the dust jacket to the blaze orange embossed linen hard cover book, to the emotionally driven beautiful images, this book is stunning from cover to close.

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He takes us from the grainy darkness of predawn on opening day, to the gritty meat lockers that fill up after the season has closed. The book is fascinating and begs the viewer to travel along on the journey of the hunt. 

S. Scheel
Artisty through Imagery
MIPA Midwest Book Award Finalist Badge

MIPA Midwest Book Award Finalist



The work is like a window into the past, a look at the small communities that still survive throughout Wisconsin. Traditions that hold on tight to the 9 day gun season.

  • Blaze Orange is the kind of book that you want to leave proudly sitting out on your coffee table for all of your guests and visitors to see and look through when they stop over. 

  • The book Blaze Orange, is a staggering achievement of solicitous images that illustrate the deep culture of what real hunting in the Northwood’s entails. 

  • Blaze Orange delivers what words often cannot, the true feeling of the Wisconsin deer season.

    Bob Willging, author of History Afield
  • If you want to understand the place that deer hunting holds in the culture of rural Wisconsin–and America–studying “Blaze Orange” is the next best thing to spending a lot of time in the woods yourself.


The Author

I believe that telling stories through photos are the fabric of history and that they have the power to inform and transform.

Travis Dewitz

My name is Travis Dewitz and I am from Eau Claire, Wisconsin. I love photography. It lightens my heart, fills my soul, and allows me to capture life the way that I see it. My work is Conceptual, Emotive, Expressive, Editorial, Surreal and Eclectic. Photography is a genuine art form, which I demonstrate by my wide portfolio of interests. Photography is a way to capture moments and make them magical, bring the dreams into this existence. I am passionate about fashioning new worlds through photographs as I extend my visions beyond the realm of the camera, creating images that resemble paintings and speak of an era that is not our own. That’s what I love about photography; it always looks as if it was taken in another world to ours, in a melancholy atmosphere; a vintage road taken from afar. I have incredible vision, which you can see in all of my photos.

“Art is not in the …eye of the beholder. It’s in the soul of the artist.” – Seth Godin


Travis Dewitz presents the deer hunt in a way that is unvarnished and yet poetic, graceful, and subtle. Page by page, Blaze Orange makes you part of the Wisconsin deer season, from the hunt itself to the many people and businesses that depend on and provide support to hunters. These images transport you to the snow-covered woods, and they let you see the soft light of a November sunrise, imagine the smells and sounds of the local bars, and consider the craftsmanship of a custom knife maker. 

Jeff Davis, editor of Whitetails Unlimited Magazine